Notes Only
14th sep ppt dew date + ps cs6
Project MAHOLA : Poster Creation Method
The MAHOLA Project:
project brief:
Location:
Cameroon Africa
Local vs Global problems
target audience
1) environmental protection
2) health and safety
hazards & hygiene
3)
Brainstorming poster ideas:
Geometric minimalism (clarity in communication)
thumbnail style images
tri-frame format? evil, neutral, good (problem reason solution)
Torn posters aesthetic (enterprising strong emotional unease )
broken brick wall
super en-posed digital double exposure
window frames with images as reflections (shattered?)
problem colarge
fish, flotsam jetsam double exposure
subtext; imagery
MEMOS:
About Mahola
The population in the region around the village of Siliyegue, which is about 60 km from the capital of Cameroon Yaoundé and surrounded by villages with similar needs, is suffering from multiple diseases such as Malaria, HIV, Cholera and Pneumonia; lack of pastoral and spiritual care; lack of education and professional training, and employment perspectives; lack of infrastructure such as proper roads, electricity, running drinking water and waste disposal; as well as lack of medical care in case of emergencies, in particular regarding first aid and related transportation capabilities.
Cameroon in Africa
The Mahola project aims to address the main underlying needs of the population in this region by developing a comprehensive local health care system. This will include a health centre and an ambulance service; bursaries for primary and secondary education (including for children with disabilities) and professional medical training (for nurses and mid-wives); the establishment of an extended network of well trained and equipped first aiders; as well as the provision of solar energy, running drinking water, waste disposal and recycling for the village – in order to increase the wellbeing of the local population in general, and thereby improve the average life expectancy and perceived quality of life.
The project puts strong emphasis on the protection of the environment and the traditional way of life, as well as equal opportunities. The local health care system will be run as far as possible locally, by locals, with minimal need for on-going outside support.
Brief: creating an educational poster Poster
~ the poster must cover 5 key issues 1) environmental protection 2) health & safety 3) Ethics & 4) security (theft/ damage) 5) child protection &
~clear message through image
~little or no use of words
~Jungle, third world +
~ a world wide scale message
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~phases of prototyping
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Mans Actions = Counter Development
http://maholaproject.org/
